Photo Shoots
I've had my hands in all aspects of production including: determining concepts and seasonal brand stories, visuals and props, location scouting, model casting, and providing on-set art direction.
In partnership with world class stylists, hair and makeup teams, photographers, and production crews, I created high quality on-brand media that not only connected with customers, but drove action and showcased brand value.
Media samples below are from a variety of brand photo shoots and were used in email marketing campaigns, social media content, sales enablement materials and collateral, trade shows, and advertisements.
Video Production
Partnered with agency to produce evergreen brand marketing video featuring core products and showcasing the spirit of the brand. Provided art direction, managed featured product and requirements, and collaborated with Marketing Director on overall vision. Video was used for marketing materials including website, social media content, advertisements, sales enablement, and customer outreach.